Inspiring dreamers.  Powering passions.

What Matters is your heart! Thanks for following yours here! Together, we can bring generosity and possibilities to people everywhere.

Select a category to explore Beth Waller’s projects:

What Matters Community

Creating awareness for community events, announcements, and causes, at What Matters.

Beth’s passion is spreading the word about what matters in our local and global communities.

Open House-Community Meeting Space

Meet in the Middle and 27 Cloud Street Nonprofit Center

What Matters Videos

See all Beth’s videos organized by playlist!

What Matters Fundraising

From apps, to downloads, to donation platforms, Beth is fired with creativity to bring incredible things to people everywhere. 

Pick a project to learn more!

The Shout Out

A global fundraising platform to raise money on small and large scales in a variety of shout-out themed money-raising endeavors.  

Dollar Dream Download

Just $1 can make a dream come true for the village of Bunyade, Uganda and the children LULIFE. Watch, share, and donate to download your copy of the dream!


 A to way connect organizations in need to people willing to support them – if they knew of their need.

Just Save It

An app making it easy to be generous and save for causes, projects, education, vacations and dream purchases.


It’s more than a a bracelet. It’s a bracelet infused by the giver with love, compassion, luck, inspiration, well-wishes and positive energy!

What Matters Outreach

Providing financial and inspirational support of individuals and their causes, passions & dreams.

Light up Life

What Matters is proud to support Herbie Kawuma and his work through Light Up Life Foundations.

Powering Passions

People wishing to fund a dream project or goal are encouraged to apply for assistance.

Invisible Hands

Leaving surprise notes to thank hardworking hospitality workers, cashiers and service oriented employees for their quiet service.

Comrades for Causes

Supports non-profit, not-for-profit and altruistic causes.


Offering scholarships ranging from grants for high school graduates to scholarships for people to attend events or seminars.

Wonder Women

Offering women who need financial support to improve their housing situation a chance to receive an interest-free loan for a security deposit for a rental property. 

Comrades for Causes

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What Matters Real Estate

From custom real estate sales strategies (with an emphasis on social media marketing) to consulting with What Matters Partner Realtors, benefit from Beth Waller’s 15+ years of experience as a top producing Realtor, Broker and Associate Broker.

Individual Real Estate Sales

As an Associate Broker at KW-Solutions, Keller Williams Realty, BETH works with clients primarily as a listing agent partnering with sellers.

Real Estate Consulting

Through the What Matters Partner Agent Program, the best sellers, buyers, and agents are paired together for the best experience.

Real Estate Education

Educating community and agents about real estate statistics, trends, negotiating tactics and marketing strategies.

Comrades for Causes

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WHAT MATTERS $12,500 Match Campaign

Every dollar up to $12,500 will be matched to send $25,000 towards the building of a school in the remote village of Bunyade, Africa….

Make your tax deductible donation to support Outreach in Africa!

About What Matters

What Matters is a philanthropic Company focused on local and global outreach (primarily through matching fundraising campaigns and Facebook videos), now a registered 501(c)(3) nonprofit organization.

Beth’s latest blog posts:

My Granddad Knew Santa

I don’t remember when I was told the story, and in fact when I think of it, there wasn’t really a story. I never heard tales about how my grandfather met Santa or if they kept in touch.  I just always understood that Santa was so very busy and chose special friends to help him by dressing as him throughout the world, and that my beloved Granddad, John W. Affleck, was one of his dearest friends.  I thought I was the luckiest girl in the entire universe to have the biggest secret in the world…that my grandfather knew THE Santa Claus.

read more

Interested in being a part of this? Send Beth a message!

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